TESALONIKA, I.; SUSILOWATI, M. W. K. Antecedents and Consequences of Brand Pride: An Investigation of The Causes of Brand Pride and Its Consequences for Willingness to Pay A Premium Price. Jurnal Penelitian Ekonomi dan Bisnis, [S. l.], v. 8, n. 2, p. 88–98, 2023. DOI: 10.33633/jpeb.v8i2.8892. Disponível em: https://publikasi.dinus.ac.id/index.php/jpeb/article/view/8892. Acesso em: 22 nov. 2024.