Efficiency Perubahan Desain Layout pada Website Responsif Surat Kabar di Indonesia terhadap Pengguna (Studi Kasus : Website Kompas, JPNN, dan Republika)
DOI:
https://doi.org/10.33633/andharupa.v5i01.1987Abstract
AbstrakPerkembangan teknologi membuat website yang dahulu hanya dapat diakses melalui Personal Computer (PC) saat ini dapat diakses dari berbagai perangkat (devices) seperti tablet dan mobile phone. Sama halnya dengan website, surat kabar juga mengalami perkembangan, mulai dari surat kabar cetak, elektronik dan website (online). Website surat kabar yang dapat diakses melalui berbagai perangkat memiliki layout yang dapat berubah mengikuti luas monitor dari perangkat yang digunakan. Saat berinteraksi dengan website, pengguna bersentuhan langsung dengan antarmuka. Pengguna dapat menemui kesulitan dan kegunaan pada saat menggunakannya. Ketergunaan inilah yang sering disebut pula dengan usability. Dalam usability, efficiency merupakan salah satu komponen yang digunakan untuk mengukur kecepatan pengguna saat menjumpai sebuah konten, dalam hal ini adalah konten saat desain layout yang berubah akibat adanya perubahan perangkat. Pada penelitian ini, dilakukan Analisa ANOVA untuk mengetahui signifikansi efficiency pengguna saat mengakses website surat kabar dengan perangkat yang berbeda. Objek penelitian adalah website surat kabar nasional di Indonesia. Hasil yang didapatkan dari beberapa tahapan yang dilakukan untuk mengukur efficiency adalah pengguna membutuhkan waktu yang lama saat mengakses website surat kabar dalam perangkat yang berbeda sehingga perubahan layout pada perangkat yang berbeda secara signifikan mempengaruhi pengguna saat mengakses website surat kabar. Kata Kunci: ANOVA, efficiency, layout, surat kabar, website responsif AbstractThe development of technology makes website which only can be accessed through Personal Computer (PC) currently can be accessed from various devices such as tablet and mobile phone. Same as the website, the newspaper also through developments, starting from printing newspaper, electronic newspaper, and website (online) newspaper. Online newspaper can be access through various devices and having layout which can be transformed to monitor area of devices. The change of layout on online newspapers causing website user interface design and content changed. Interacting with website, user directly contact with user interface. User also can found difficulties and convenience when used it. Those kinds of difficulties and conveniences called usability. In usability, efficiency was component used to measure user speed when encounter a content. Regarding this case was content when layout changed due the changed of devices. ANOVA analysis will be conducted to find the significance of user efficiency when accessing online newspaper on different devices. The object of this research is online newspaper of Indonesia national newspaper. The result obtained that user experienced a long time when accessed online website on different devices so that the change of layout on different devices significantly affected user when accessing online newspaper.Keywords: ANOVA, efficiency, layout, online newspaper, responsive websiteReferences
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